Helping businesses embrace AI with confidence, capability, and competitive advantage
Performance Through People (PTP) is delighted to announce an exciting new partnership with the British Chambers of Commerce (BCC), giving customers access to the highly acclaimed BCC AI Academy at an exclusive discounted rate.
As artificial intelligence continues to transform the workplace, organisations that invest in AI skills today will be best positioned to drive efficiency, innovation, and growth tomorrow. The BCC AI Academy has been designed to ensure AI becomes embedded into everyday business operations, moving beyond theory to deliver practical, measurable results.
Through this innovative learning platform, delegates will gain the knowledge and confidence to:
- Write sharper content in less time
- Conduct smarter research in minutes
- Analyse and visualise data with ease
- Generate fresh ideas, strategies, and business insights
- Use AI tools such as ChatGPT and Microsoft Copilot as naturally as email
The flexible, on-demand platform is available 24 hours a day, 7 days a week, allowing learners to study at a pace that suits them. Assignments are tailored to the learner’s industry and role, with immediate feedback and grading provided throughout the programme.
A Structured Pathway to AI Mastery
The BCC AI Academy follows a proven three-stage framework designed to take learners from foundational understanding to advanced application:
AI Fundamentals Masterclass
Build a strong foundation in AI’s everyday capabilities, focusing on writing, research, communication, and productivity.
AI Proficiency Masterclass
Learn how to apply AI across core business functions, including idea generation, data analysis, project support, and decision-making.
AI Mastery Masterclass
Develop strategic AI expertise through advanced reasoning, AI agents, automation, and personalisation techniques.
By the end of the programme, participants will not simply understand AI – they will be using it confidently to enhance performance, improve productivity, and create value within their organisation.
Exclusive Offer for PTP Customers
Through this partnership, Performance Through People customers can access the complete programme for just £199 + VAT per delegate.
Rob Colbourne OBE, CEO at Performance Through People, said:
“Artificial intelligence is no longer a future consideration; it is a business necessity. We are delighted to partner with the British Chambers of Commerce to provide businesses with affordable access to high-quality AI training that delivers practical workplace benefits from day one.”